Enter any Trustpilot business URL and instantly get a side-by-side breakdown of their rating, review velocity, response rate, and the gaps you can exploit.
Paste any competitor's Trustpilot profile link to begin the scan.
We'll use this to show the side-by-side gap analysis against them.
Instant rating, velocity, response rate, and quality score breakdown.
| Metric | Your Brand | Competitor | Winner |
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In today's digital-first economy, your reputation is often the only thing separating a click from a conversion. Trustpilot has become the de-facto standard for consumer trust, and falling behind your competitors here can have devastating effects on your bottom line.
Moving from a 3.9★ to a 4.5★ doesn't just look better—it psychologically shifts your brand from "risky" to "safe" in the buyer's mind. Research shows that businesses with an Excellent rating (4.5+) see up to 3x more traffic from Google Ads compared to those below 4.0, as Trustpilot stars are directly integrated into Google's search environment.
Check out our guide on why having a rating below 4 stars is costing you thousands.
Review velocity—the speed and consistency at which you receive new feedback—is one of the most underrated factors in local and brand SEO. Trustpilot's internal algorithm, much like Google's, weights recent reviews significantly more heavily than older ones.
A business that received 500 reviews three years ago but only 2 this month will see its "TrustScore" stagnate or drop. High velocity signals to both customers and search engines that your business is active, reliable, and currently delivering a great experience. If your competitor has a higher velocity than you, they are effectively pushing you down the rankings every single day.
Learn more about how the Trustpilot algorithm works in 2024.
Yes, completely free. No signup required to run a comparison.
We pull publicly available data directly from Trustpilot business profiles using our proprietary scanning engine.
Currently you can compare one at a time. For ongoing competitor monitoring and automated alerts, see our Pro dashboard (coming soon).
Review velocity is how many new reviews a business receives per month. Recent reviews have a higher impact on your overall TrustScore and algorithm ranking.